This is a list of resources that are mentioned in the Free Online Marketing Training.
Register Domain Name
To register your domain names, we use this company as they are one of the largest domain registration companies and they are reliable. If you pick a domain registration company by price, these are sometimes resellers and if they go out of business, you will lose your domain, your website and your business along with that. You can get a discount with this voucher code when you register your domain.
Once you have bought a domain name, you will then need a reliable hosting company to host your website. This company gives good 24 hours service and very competitive pricing. The voucher code below will let you trial it for a month at only US$1 and thereafter, prices start at just US$3.95 a month for one domain on the Hatchling Plan or unlimited domains on the Baby plan for $8 a month.
This includes email hosting too. Once you have added the domain name to your account, you can easily create and manage all your email accounts from here too. You won’t need additional email hosting. You can access your email through webmail or use an email programme like Outlook or Gmail via Google Apps.
Use coupon code : HOSTINGDISC for the first month at US$1.
Premium WordPress Themes
To improve the look of your website, use a professional wordpress theme like these StudioPress Themes. They are fast loading, have clean code and they have a large selection of designs that can be tweaked to suit your professional needs. Using these premium wordpress themes, you will be abkle tio bvuild a professional looking site with minimal effort.
See the list of Essential WordPress Plugins on this page.
Speed Up Your Site
Speed up your sites by using a Content Delivery Network
Site speed is now one of the factors that affects your search engine rankings for SEO. If you have a large site with a lot of images, like an ecommerce shop, you can get much faster page loads and conversions by using a service like MaxCDN Content Delivery Network.
You can try it out at a discount with this MaxCDN Coupon 25% Off.
Also read this article on how to speed up your wordpress site.
Email Capture and Marketing Software
My preferred tool is Aweber which is what is called an autoresponder software. This software is great as it conforms to the Can SPam regulations when collecting email addresses and usually requires subscribers to double opt in when they sign up.
Why this Aweber emailing software is better than Mailchimp is because it allows you to segment your email list when you send them emails and it will not double count the number of subscribers. The result is that you will pay far less as your list grows. In addition, it also has a lot more functionality than Mailchimp.
Another thing to consider if you are going with Mailchimp is that they don’t like any sort of affiliate content. If you are sending out a link to a blog post that has any sort of affiliate link, you are violating their terms of service and will delete your account. All the time and effort you spend building up this asset will be lost, so choose carefully.
If you want even more functionality you can go with Infusionsoft, it’s a monster and overkill for a lot of smaller businesses.
Note: Never send emails to big lists of people from your own domain name and email account as this can get your account banned for spam. When someone reports your email as spam, they will blacklist your IP address. Using one of these services will mean that your emails will be sent from their whitelisted servers.
Video Creation Tool
Online tool for making videos with just your photos –Animoto
Register for a Gmail Account
This is a free tool to do Keyword Research – Google External Keyword tool
For more advanced tools, I use Market Samurai which gives you a lot more information and ability to download custom keyword reports, ranking data, SEO compeition data and more. There is a free trial here.
Here is a tool that I use everyday and makes my life a lot simpler – Roboform Password Manager. I just need to remember one master password and it will do the rest. They have a handy secure password generator which creates more secure passwords than using your pet’s name. It remembers new passwords on websites as I create them and will fill in forms with one click. As I have multiple email and blog accounts this takes the hassle out of trying to remember them all. It works on your smartphone too.
Social Media Sites
These are the main social media sites that you should have accounts on.
Social Media Tools
Hootsuite is a great Social Media Management tool where you can manage all your main social media accounts and best of all schedule when your updates dgo out to your community. You can sign up for a Free 30 day trial of HootSuite Pro here.
Other useful resources
Create hyperlinks easily without learning html coding, use this handy online tool http://easyhyperlinks.com/
If you haven’t signed up yet, you can do so here Online Marketing Training Videos.